Footyinfo

Lou Richards

Collingwood · “Louie the Lip”

AFL career

250 games423 goals

Debut
R6 1941 v CAR7 June 1941
Most recent
R17 1955 v ESS13 Aug 1955

Stats

1955
COL
16
1.3
1954
COL
8
1.5
1953
COL
19
1.3
1952
COL
20
1.6
1951
COL
18
1.1
1950
COL
18
1.9
1949
COL
11
1.6
1948
COL
21
2.1
1947
COL
18
1.7
1946
COL
22
2.3
1945
COL
22
2.0
1944
COL
18
1.4
1943
COL
13
1.8
1942
COL
13
1.8
1941
COL
13
1.5
League
Season
ESS
WH
R17
0.?
CAR
VP
R16
1.?
HAW
VP
R15
0.?
STK
JO
R14
5.?
NTH
VP
R13
3.?
FSC
WO
R12
0.?
MEL
VP
R11
1.?
RCH
PR
R10
0.?
SME
LO
R9
1.?
GEE
VP
R8
2.?
FIT
BS
R7
1.?
ESS
VP
R6
2.?
CAR
PP
R5
2.?
HAW
GO
R4
2.?
STK
VP
R3
0.?
FSC
VP
R1
1.?

Profile

Born
15 Mar 1923
Died
08 May 2017 (aged 94y 54d)
Birthplace
Collingwood, VIC
Deathplace
Windsor, VIC
Height
170 cm
Weight
73 kg

Teams

Honours

  • Premiership1953
  • Hall of Fame1996
  • Collingwood captain(4×) 1952, 1953, 1954, 1955
  • Collingwood B&F
    2nd
    1947, 1950
    3rd
    1951

Born into the formidable Pannam football dynasty, Lou Richards entered the VFL with the weight of expectation as the grandson of Charlie Pannam Sr and nephew of Magpie greats Alby and Charlie Jr. He debuted for Collingwood in 1941 and quickly established himself as a distinct talent, serving the club with unwavering loyalty for 15 seasons. A rover who combined physical toughness with innate goal sense, Richards was never the quickest player on the ground but compensated with fearlessness and football smarts. He became a prolific avenue to goal for a midfielder, topping the club's goalkicking list three times and finishing his career with a formidable strike rate.

Richards was appointed captain in 1952, leading with a rugged, vocal style that demanded commitment from his teammates. His crowning moment arrived in 1953 when he skippered the Magpies to a premiership victory over Geelong, ending a 17-year flag drought for the club. He retired in 1955 after exactly 250 games, leaving the field as a revered figure at Victoria Park. While he later became known as a ubiquitous personality in football media, his on-field legacy remains that of a fierce competitor and a premiership-winning captain who was eventually named in the Collingwood Team of the Century.